Having a strong, well-communicated employer brand can have tremendous benefits, including increasing the quality of your candidate pool, improving retention, creating organizational alignment within all levels of the organization, and boosting your reputation among customers, both current and future.
In this program, Rusty Lindquist of BambooHR and Lydia Frank from PayScale will discuss topics including:
- The core components of an employer brand
- The central role of pay brand within an employer brand
- How to connect your compensation strategy and company values
- Why it’s important to treat compensation as an ongoing dialogue