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The tech industry is undergoing rapid changes due to new data protection and privacy laws. And as a response, Google decided to prepare for this with the next generation of Google Analytics.

As Google Analytics 4 nears, your business or agency must know the ins and outs of this new edition of Google Analytics — what’s new, what’s changing, and what this all means for web traffic and conversion tracking.

What we’ll cover

A comprehensive comparison between GA4 and UA
The full timeline of Google Analytics 4 and key milestones
New metrics in GA4 and how they impact conversion data

GA4: What to know before you switch

In this webinar, we’ll go through a detailed rundown of Google Analytics 4, including its backstory, new metrics, the different event types, attribution modeling, and all you need to know before making the switch.

Add to Calendar 05/13/2018 09:00:00 AM 12/30/2024 06:00:00 PM America/Los_Angeles GA4: What to know before you switch In this webinar, we’ll go through a detailed rundown of Google Analytics 4, including its backstory, new metrics, the different event types, attribution modeling, and all you need to know before making the switch.
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