At least 73% of B2B marketers use webinars as a marketing tool to generate high-quality leads(1). This means that webinars are one of the commonly used marketing strategies to engage users and drive lead generation. Not only is this a modern way of communicating and presenting, but conducting webinars also leave permanent effects when it comes to creating content. Let’s get on with our guide to effective Webinar Marketing.  What is Webinar Marketing? Webinar marketing is an online version of a seminar that takes place in order to connect to a vast audience as well as promote your business. Isn’t…

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