40% of Gen Z searches using social media instead of Google, according to a recent TechCrunch survey.

As social media usage keeps growing, your brand’s presence on these platforms becomes increasingly important. With that in mind, it’s time to start optimizing your content for platform search algorithms.

Join Conductor’s Rachel Schardt, SEO Success Manager, and learn how to drive results through short-form video and social media next year.

Why attend? Here are three takeaways to expect:
– Learn how to plan for the new Short Video Results Type of Google’s Mobile SERPs
– Get best practices for gaining visibility in social media platform search
– Discover tips for marketing across multiple organic channels